Share and share alike they say. So I guess it’s my turn to share my experiences of a Goodreads Giveaway, just in case it helps those who come after me…
Well, first things first. Before I ran my giveaway, I checked out this page. It gives a nice blow-by-blow run down of giveaway results, showing you how different blurb styles and run times can affect the outcome of a giveaway. Reading this page can help you decide the ideal length of giveaway for you, and to write the most successful giveaway plug you can (e.g. Rather than the back-cover copy – which people can find easily enough – include reviews!).
I would like to add one caveat: Giveaway entries do not equal eventual sales, nor do additions to Goodreads shelves. While I was well aware of this, I was still surprised by other aspects of the giveaway.
If you’ve ever entered a Goodreads giveaway, you’ll know that when you do, there is a checkbox, already ticked, to add the book to your to-read list. Great. If you’re hoping to win a free copy then presumably you want to read the book! Well, yes, perhaps…
Check out my final numbers to see what you think:
People requesting: 1320
People who have it on their shelves